Importance of Demonstration in the Use of TVP
- TVP requires ample demonstration to showcase its versatile and economical use as a food mix.
- Special emphasis is placed on the Metro-Manila Area where the largest concentration of consumers resides.
- Demonstrations are critical to teaching housewives and consumers how to incorporate TVP effectively into their diets.
Nutritional and Economic Benefits of TVP
- Proper use of TVP as a meat extender or alternate can lead to food savings between 50% to 60% of the cost compared to meat.
- TVP maintains high protein and nutritional content essential for the nourishment of Filipinos.
- Promotion of TVP is especially crucial during times of international inflation and global economic recession to ensure food security and nutrition.
Presidential Directive for Institutional Support
- The President directs all concerned agencies to provide full support to the National Food Authority and Bureau of Animal Industry’s demonstration teams.
- These teams have been actively promoting the proper and methodical use of TVP nationwide, focusing also on Metro-Manila.
Media Utilization for Educational Campaign
- Government is instructed to coordinate with the National Media Production Center and the Broadcast Media Council to use media platforms.
- These platforms shall air and publish educational materials on TVP usage free of cost.
Additional Support Mechanisms
- The directive calls for further support, cooperation, and assistance through mass media to promote educational campaigns.
- The goal is to ensure that the nutritional benefits of TVP reach housewives and the general public effectively.
Legal Authority and Implementation
- The instruction is issued by the President of the Philippines under the constitutional powers vested in him.
- It is formalized as an official directive for the coordinated government effort to promote TVP consumption.