Title
Instruction for TVP Use Campaign
Law
Letter Of Instruction No. 1131
Decision Date
May 20, 1981
President Ferdinand E. Marcos instructs the Ministry of Public Information to support a nationwide campaign promoting the proper use of soybean products, particularly Textured Vegetable Protein (TVP), to increase food production and improve the nutrition and health of Filipinos.
A

Q&A (LETTER OF INSTRUCTION NO. 1131)

The Letter instructs the Ministry of Public Information to support and complement the efforts of the National Food Authority and the Bureau of Animal Industry, which have demonstration teams throughout the Philippines.

The media, through the National Media Production Center and the Broadcast Media Council, is to be arranged for use of their facilities to air and publish educational materials on the proper use of TVP free of cost.

TVP is emphasized as an economical food mix and meat extender that can save 50-60% of the value of meat while maintaining high protein content and nutritional value.

The Metro-Manila Area is particularly targeted because it has the greatest bulk of consumers.

No, the Letter of Instruction No. 1131 does not specify penalties for non-compliance.

The expected outcomes include increased consumer knowledge on the proper use of TVP, food savings, improved nutrition, and the economic benefit of reducing reliance on expensive meat products.

Yes, other government agencies are instructed to provide support, cooperation, and assistance as necessary in the campaign through mass media to ensure its success.


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