Prohibition on Certain Kinds of Advertising
- Various Professional Regulatory Boards impose restrictions on advertisements considered degrading to the profession.
- Rationale: To uphold the dignity of the profession by avoiding commercialized or self-laudatory advertising.
Permissible Public Announcements and Celebrations
- Professionals or firms may celebrate significant milestones (e.g., anniversaries) without intent to solicit business.
- Such celebrations may include press releases, media announcements, commemorative publications, or media-covered events.
- Announcements must contain only factual information about achievements or contributions.
- No detailed listing of services or solicitations for clients are permitted.
Justification for Public Awareness
- Newsworthy acts relating to professional partnerships or firm achievements merit public dissemination.
- Public awareness serves as public service by highlighting contributions to nation-building, international goodwill, and profession standards.
Regulatory Authority of the PRC
- Under P.D. No. 223, the PRC has authority to review, coordinate, and approve policies, resolutions, rules, and regulations from various Professional Regulatory Boards.
- PRC empowered to issue rules and administrative issuances necessary for implementing its functions.
Conditions on Commemorative Public Announcements
- Such announcements are allowed only once every five years during anniversary celebrations.
- Must be factual without self-laudatory or solicitous language.
Purpose and Effects of the Resolution
- To clarify that specific types of public announcements are not violations of professional codes of ethics.
- To enhance professional and ethical standards.
- To prevent confusion and protect the integrity and dignity of professions.
Formal Adoption
- Resolution was adopted on June 7, 1996, signing by PRC Commission Chairman and Associate Commissioners.