Title
Political Ads Rate Regulation Act
Law
Republic Act No. 11207
Decision Date
Feb 14, 2019
The law mandates significant discounts on political advertisement rates for registered political parties and bona fide candidates during election periods, ensuring equitable pricing across media outlets.
A

Definition of Eligible Beneficiaries

  • Registered political parties and bona fide candidates are entitled to the prescribed discounts.
  • These beneficiaries must be officially registered during the election period to avail the discounts.

Prohibition Against Differential Pricing

  • Media outlets are prohibited from charging higher rates to political advertisers compared to general commercial advertisers.
  • Ensures equal treatment and prevents economic discrimination among candidates and political parties.

Implementing Rules and Regulations

  • The Commission on Elections (COMELEC) is tasked to promulgate the necessary rules and regulations within 30 days of the law's effectivity.
  • COMELEC's role is to ensure the effective and uniform enforcement of the law's provisions to uphold fairness in political advertising.

Repealing Clause

  • All existing laws, decrees, executive orders, rules, regulations, and issuances inconsistent with this Act are repealed, amended, or modified accordingly.
  • This ensures no conflicting provisions undermine the implementation of this law.

Effectivity

  • The law takes effect 15 days after its publication in the Official Gazette or a newspaper of general circulation.
  • Publication triggers the start of the law's application, providing clarity on when the provisions become enforceable.

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