Definition and Scope of the ETV Name and Logo
- ETV verifies performance of commercial-ready environmental technologies following specific criteria, testing, and quality assurance.
 - Verification is voluntary and does not imply certification, approval, guarantee, or warranty.
 - The use of the ETV name or logo signifies that the product has undergone and passed the ETV verification process.
 - Guidelines address both general and specific uses of the name and logo to maintain a distinctive identity.
 
General Guidelines for Use of the ETV Name and Logo
- ETV is institutionalized through a DENR-DOST Joint Administrative Order.
 - It operates as a public-private partnership involving stakeholders across sectors.
 - The ETV name and logo may be used by any organization describing their interaction with the program.
 - Use must not imply DOST endorsement, approval, certification, guarantee, or warranty.
 - The name and logo must not be used in company, product, service, domain names, or website titles.
 - The ETV logo must be reproduced according to specific guidelines.
 - Only technologies with verified performance data may be associated with the ETV name or logo.
 
Review Policy for Use of the ETV Name and Logo
- Vendors can use the name and logo only after receiving the completed verification report and statement.
 - The logo can be used in various advertising and promotional materials including brochures, websites, and product labels.
 - Vendors may state a product is undergoing verification only after signing a vendor agreement, but logo use is restricted until verification completion.
 - The ETV name and logo used must reflect accurate, verified data only.
 - Use alongside unverified data must clearly distinguish verified data from unverified.
 - The logo must be adjacent to the performance-verified product name or identification.
 - Advertisement featuring multiple products must specify which are ETV verified.
 - Press releases can include the logo only for verified products featured.
 
Logo Specifications
- The logo must include the ETV website URL (etvphilippines.ph).
 - A disclaimer must accompany the logo stating that ETV does not imply product approval or warranty.
 - The website URL must appear near the logo, no more than 1/4 inch apart.
 - The disclaimer placement can vary, but it must be visible with the logo's first use.
 - Online use requires hyperlinking the logo to the official ETV website.
 - Minimum reproduction size is 1/2 inch width for print; font sizes for URL and disclaimer are specified for legibility.
 - The logo must be reproduced in approved colors or black and white without distortion.
 
Use of the Name and Logo for Promotional or Educational Purposes
- Use allowed with prior permission from ETV Program/ITDI, DOST.
 - Applicable mainly for general descriptions, news articles, reports, and educational materials about ETV.
 - Use must follow reproduction specifications and receive approval before final production.
 - Recommended language emphasizes the program's role in providing credible data for commercial-ready environmental technologies.
 
ETV Stands and Disks
- An "ETV participant stand" is provided to vendors during the verification process to signify an ongoing review.
 - An "ETV disk" is given upon completion of verification to signify verified performance data.
 - Both display the ETV name, logo, and website.
 - The disk can be used at product displays or events; use must comply with applicable guidelines.
 
Procedures for Changes in Company or Product Ownership and Naming
- Verified products retain ETV verification if technology remains unchanged despite company acquisition or product renaming.
 - ETV Program must be informed in writing of ownership or name changes along with confirmation that the product is unmodified.
 - Relevant documents and reports will be updated with the new information and a footnote recording the changes.
 
Violations and Enforcement of Proper Use
- The ETV Program monitors and enforces correct use of the name and logo.
 - Unauthorized or improper use results in a written notice to rectify.
 - Failure to correct misuse may lead to revocation of verification reports and removal from the ETV website.
 - Revocation also withdraws permission to use the name and logo.
 - Specific violations include distortion, alteration, separation of logo components, substitution of parts, improper typography, and overlapping text or graphics.
 - These guidelines do not extend to ITDI/DOST logos or seals, and ETV verification does not grant rights to use ITDI/DOST logos.
 
Effectivity
- The administrative order takes effect immediately upon adoption on March 2, 2011.