Question & AnswerQ&A (DTI ADMINISTRATIVE ORDER NO. 15)
A Business Name, Firm Name, or Style means any name other than the true name of an individual, the corporate name of a corporation or partnership registered with the SEC, or cooperative name registered with the Bureau of Cooperative Development which is used in connection with business on receipts, agreements, or signboards.
Any natural person at least 21 years old or any juridical person not disqualified by law who uses a firm name, business name, or style as defined may apply, except a juridical person already registered with the SEC using only such corporate/partnership name.
A natural person must submit two passport-size pictures taken within the last year prior to application filing.
They must submit certified true or xerox copies of the Articles of Incorporation or partnership and the SEC certificate of registration.
If there was no amendment to the Articles or partnership, and a certification to that effect is submitted, these documents may be waived.
Names that are illegal, immoral, scandalous, contrary to propriety, inimical to state security, confusingly similar to existing registered names, misrepresent the nature of business, or use names protected by law.
The certificate of registration may be revoked or canceled after due notice and hearing.
The business name registration may be revoked or cancelled by the Bureau.
Separate registration must be applied for each branch office within the Philippines.
The owner must notify the appropriate Provincial/Regional Directors of DTI in writing within 10 days of the change.