Title
Romero vs. Maiden Form Brassiere Co., Inc.
Case
G.R. No. L-18289
Decision Date
Mar 31, 1964
A foreign corporation's trademark "Adagio" for brassieres, registered in 1957, faced cancellation claims alleging it became generic, was fraudulently registered, or non-compliant with law. The Supreme Court upheld the registration, ruling it was a fanciful, arbitrary use of a musical term, not generic, and complied with trademark law despite temporary non-use due to government restrictions.
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Case Summary (G.R. No. L-18289)

Relevant Dates and Proceedings

The initial application for trademark registration by Maiden Form was filed on February 12, 1957. The Director of Patents approved the trademark for publication on August 13, 1957, and the certificate of registration was issued on October 17, 1957. Romero filed a petition for cancellation of the trademark on February 26, 1958. The Director denied Romero’s petition on January 17, 1961, leading to this appeal.

Grounds for Cancellation

Petitioner Andres Romero contended that the trademark "Adagio" is a common descriptive name for a style of brassiere, rendering it unregistrable. He claimed that it was used by local manufacturers since 1948 without objection from Maiden Form. The petitioner also alleged that the registration was obtained fraudulently and did not comply with certain provisions of Republic Act No. 166.

Director of Patents’ Findings

The Director of Patents determined that "Adagio" is a musical term associated with slow tempo, utilized in an arbitrary sense as a trademark for brassieres. It was upheld that trademarks can still be valid even if used to designate a particular style, and that there was no evidence of fraudulent registration or descriptive usage prior to the registration.

Petitioner’s Claims Reviewed

The court scrutinized Romero's claims regarding the commonness of the term "Adagio" and found no factual basis in his assertion that it had been used descriptively by others, highlighting that the evidence pointed to its unique identity as a patented trademark by Maiden Form.

Evidence for Trademark Validity

Evidence showed that Maiden Form had been using the trademark since at least 1932 in the Philippines, and the evidence sufficiently demonstrated its non-generic, distinctive nature, despite Romero's claims regarding general usage and descriptions from third-party witnesses.

Legal Standards and Relevant Jurisprudence

The ruling cited various legal precedents that establish the distinctiveness of arbitrary trademarks, emphasizing that mere use of a term by others does not equate to a loss of trademark rights. The presence of government restrictions on brassiere importation was also acknowledged, with a ruling that such temporary non-use

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